ClickFunnels alone massively reduces the amount of effort and money it normally takes to build a sales funnel from scratch, so with the complete Funnel Hacks bundle, you’ll save time and money, and you won’t have to worry about outsourcing the work to designers, writers or other marketers. With the information and resources provided in Funnel Hacks you’ll be able to build your own pages, create your own sales scripts, and before long you’ll be converting more visitors than ever before.
But let’s say that you want at least 100 people to purchase from your sales funnel. You can work backwards to see how many people you need at each point along the funnel. If you want 100 sales, you would need 250 people to end up on your landing page (100 divided by 0.40). In order to get 250 people on your landing, your social media ad needs to target 1,250 consumers (250 divided by 0.20).
Inside of each of these you can quite literally edit everything. I can double click here, I can bold, I can unbold, all that good stuff. You can open the gearshift or the gear mechanism icon and over here you can do all your editing, you can choose fonts, you can choose sizes, spacing. You can do everything. The flexibility offered by ClickFunnels is unmatched. Then you can hit preview and then in your preview screen you can see your live page. You'll know, if you do sign up for ClickFunnels under my affiliate link, this is my email address for unlimited support and also that's how you can access the bonuses that are provide, just by simply emailing me and saying, "Hey buddy, give me the bonuses you promised me." And then I will email those back to you. I've got a special members area that, again, I've built inside of ClickFunnels because you can build membership funnels, membership platforms, inside of ClickFunnels. It's really awesome and very powerful as well.
Creating effective landing pages isn’t a one-size-fits-all project. What works for one site might not work so well for another. Finding the most effective page design is a matter of trial and error in a lot of cases. It’s important to test the different versions of your landing page to find the one that works the best for your particular situation. Without doing so, you might be leaving a lot of potential conversions on the table.
That small PDF symbol over the feature image helps set expectations for what format the download will be in. The arrow in front of the subheadline helps further direct your attention to important copy they want visitors to read. Like IMPACT, they also have an auto-checked box to subscribe to their newsletter on their form -- which, if turned into an opt-in check box, is a great way to increase subscribers. All of these small, seemingly insignificant details help bring together a solid, admirable landing page design.
LeadPages offers their Annual and 2 Year Billing (most recently added) upfront to all their customers while ClickFunnels (naturally) uses their funnel through a direct up-sell. I really would like to dissect both of their checkout forms at a later date as if you dive deep into what they have done, why they have designed parts of the pages the way they have, you’ll stand back in awe at the ingenious conversion masters that they are.
One important warning: Let’s not forget that you are in business. And as a business owner you have something of value to offer your customers in exchange for their cash. That’s a fair and equitable relationship. So please don’t take my nurturing metaphor too far here. Your goal isn’t simply to placate your list — your goal is to build a profitable business that provides VALUE in exchange for VALUE.
This metric denotes the time it takes to convert a lead from the first contact to purchase. In other words, it tells you how long a sales rep spends to close an opportunity. Drilling into this critical metric reveals the effectiveness of your sales team, and helps you identify any barriers in your sales process. After all, the shorter the sales cycle length, the faster your revenue stream.
Bring your favorite choice of conversion pages together with your favorite autoresponder. With this Zapier connection, you can seamlessly turn conversions from your Leadpages landing pages into new subscribers for your Sendlane account. Create and set up full automation sequences in your Sendlane account ready to trigger from the new conversions that your Leadpages account will capture.
Here's my video review of ClickFunnels and LeadPages Pricing. I go into further detail below the video in regards to features, etc. You'll find no better source on Clickfunnels Pricing strategies, features and additional sale funnel know how than here on my blog. Be sure to start your 14-Day Free Trial of Clickfunnels to access my bonuses I mention in the following sections.
As you can see, the pros definitely outweigh the cons. Some of the cons are pretty nitpicky, including the URLs being messy, but that’s more of a personal preference than anything. I know there are lots of other landing page builders that people will use, including Thrive Architect by Thrive Themes. For me, I’ve found the funnel step integration to be some of the easiest funnel software to design though.
BUT – I do think that ClickFunnels has a full suite of options for any niche site builder, and that you should consider it if you are thinking that you are going to start outsourcing some of your work. If you are running an Amazon FBA business, having a ClickFunnels subscription may be worth considering; especially if you run paid traffic to your products on your own ecommerce site.
Landing pages, on the other hand, are perfectly suited to content that’s shorter. They also have the advantage of only having to load once, which can be a big consideration for companies targeting people in rural areas or developing nations, where bandwidth and connection speeds could be an issue. The downside to landing pages is that they can get overwhelming with a lot of content, and can come across as spammy if not well-designed.
Generally speaking, the more competitive your industry, the more effective and customized your landing page needs to be. You have to set yourself apart from the competition and a template usually won’t cut it. If you know you need a focused, conversion-optimized page to make your online marketing profitable, Instapage probably isn’t your best option.
For example, let’s say your goal is $1,000,000 in annual revenue. If your Lifetime Customer ANNUAL value is $1,000 per year, then you only need to do $1,000 in sales every year to 1,000 customers. If you can keep those 1,000 customers around for 3 to 5 years, then your only job every year is to keep those 1,000 spots filled with nurtured prospects.
If you’re using an email service like Mailchimp, then you might be stumped on how to send content upgrades without adding subscribers to a gazillion lists and thereby paying for your subscribers multiple times. LeadPages makes this a very simple fix. To do so, you just need to create a new “LeadPage” or “LeadBox” in LeadPages and then upload your freebie, which will automatically be emailed to your new subscriber after they opt-in. It’s an excellent solution if you want to grow your list with content upgrades, but don’t know how to figure it out tech-wise.
“Andrew Chen’s site is minimalist in nature; he knows the focus of the site is on content, social proof, and of course to get people to sign up for his newsletter which is the main conversion goal. However, the layout is not making use of the real estate above the fold as it should be. Elements like narrow text margin, a lack of vertical alignment, unclear
’s, and misuse of whitespace can harm conversion rates if used incorrectly.”
ClickFunnels’ funnel builder allows you to construct a range of bespoke funnels, including opt-in funnels, product launch funnels, sales funnels, membership funnels, auto-webinars, and regular webinar funnels. Perusing a vast selection of page templates, you’ll be able to construct a funnel which meets your personal needs. You can also add elements to your pages according to your desires, with the intuitive user interface of the funnel builder making the whole process incredibly easy, allowing you to drag and drop the elements wherever you please in order to be effective.
Netflix changes its background image based on what movies and shows are being promoted. Their site is very simple. There’s a risk reversal right off the bat. You can cancel any time and not be locked into anything. You can try it free for a month. They’re not saying, “Hey, this is movies streaming online.” They’re relying on the power of their brand.