Trulia did something very similar to Bills.com with their landing page. It starts with a simple form asking for "an address" (which sounds less creepy than "your address," although that's what they mean). Below this simple form field is a bright orange button that contrasts well with the hero image behind the form, and emphasizes that the estimate will be personalized to your home.
Unfortunately, most people instinctively distrust marketing material. Generally speaking, most marketers tell the story that puts their offer in the best possible light. After all, marketers make money off of telling people their product is great. Maybe your offer is as good as you say it is, but it’s hard to believe someone who gets paid to talk about how awesome their offer is.
Since, in this example, my main business is booking travel, my ultimate goal is to convert newsletter subscribers into travel bookings. But if I develop a more sophisticated sales funnel, I can start to segment my list and target my marketing even more carefully to my “hot leads” and my most active subscribers. This way, I can begin to learn more about my list to offer well targeted new products and services.
Of course, some of you are makers and originators and you really want to build your own thing and that's totally fine. I would just say, make sure you adhere to direct response principles and philosophies when it comes to creating your funnels, that is something that's super easy, but the best way, as Russell Bronson of ClickFunnels, he's the founder of ClickFunnels and DotComSecrets. He's a big proponent of what we call funnel hacking. Funnel hacking is something also that I've written about on my blog. As a matter of fact, I'm hoping this link works. Yeah. GroovyMarketing.biz/funnelhacking. I've created a funnel hacking playbook.
I’m looking for the best way to increase the number of people signing up for this webinar. Currently people sign up by from my website. Wanting to know if since my goal is to increase the number of signing ups for a free webinar is Landing pages likely the best option and would it make more sense to have them signing up directly from the landing page or should I just link them from the landing page directly to the sign up page on my site? Which lead generator is the best option????
BUT – I do think that ClickFunnels has a full suite of options for any niche site builder, and that you should consider it if you are thinking that you are going to start outsourcing some of your work. If you are running an Amazon FBA business, having a ClickFunnels subscription may be worth considering; especially if you run paid traffic to your products on your own ecommerce site.
Pros: Let's face it, funnels are the way to go to assist a customer in a purchase decision. Click Funnels is a easy to use and well put together platform. Their training sequence is fun and effective. They do an excellent job at making you feel a part of a club. I was on the trial offer and did not opt for a paid plan and I will elaborate below. Does this funnel system work- yes. Can a beginner do well with the CF software- maybe. Do they deliver the product they sell and provide appropriate support, absolutely. Is it worth per month? That is for you to decide but for me it was a no. Here is why-
The header must be fully descriptive of what you're selling. Because, if the visitor doesn't understand exactly what you do immediately upon landing, they'll either bounce out of laziness or skim-read the rest of the page until they get the gist. Once they get that gist, they'll likely bounce anyway because they're still too lazy to re-read the page from the beginning.

Cons: The customer support has gotten worse recently. They used to have live chat on their site, now they use some weird ticketing software that I do not like. I will say this, there support is very good but a lot slower than I'd like. When they do get back to me, it typically solved my problem immediately. But sometimes it takes a full day or more for them to respond. This can be valuable lost time for a business, especially if you're running ads to a page that stops working.


But let’s say that you want at least 100 people to purchase from your sales funnel. You can work backwards to see how many people you need at each point along the funnel. If you want 100 sales, you would need 250 people to end up on your landing page (100 divided by 0.40). In order to get 250 people on your landing, your social media ad needs to target 1,250 consumers (250 divided by 0.20).

A/B testing, or A/B split testing, is a method for testing two versions of a webpage: version "A" and version "B". The goal is to test multiple versions of webpages (e.g., home page vs. product page) or one specific element that changes between variation A and variation B (such as having a lead form on the left hand side or having it placed on the right hand side), FAQ to determine which version is most appealing/effective. This testing method may also be known as A/B/n split testing; the n denoting more than 2 tests being measured and compared. The data for A/B testing is usually measured via click-through rate or an alternative conversion tracking method.[11]

Unbounce is flush with features, highly customizable and offers an easy-to-use interface for both page design and testing (something we’ll get into in a minute). Even if you are just learning to use their interface, Unbounce comes equipped with a variety of built-in templates (and you can buy more from ThemeForest), making it easy to put a decent page together and start testing.
Easily conduct lifecycle email marketing without spending time on data entry by setting up this automation. From then on, for each new form submission received on Leadpages Zapier will add a new subscriber or update an existing subscriber within your Drip marketing list, so you can rest assured those leads will get your messaging without any manual effort.
After linking the pages together, my funnel was ready to go. It took about two days to complete this funnel compared to a couple of hours on ClickFunnels. I am also worried about the security of my pages. I’m protecting these pages from search engine spiders. But, could someone with technical skill still uncover them? With ClickFunnels, I am more confident in the security of these pages.
You gain the prospects interest through an email sequence. You begin to relate stories to them that tie into who you are and how you've arrived to this point in your life. Brunson, in his book, Expert Secrets, calls this the Attractive Character. Are you the reluctant hero whose journey happened almost by mistake, but you feel like you owe it to yourself and the world to convey something of great value?
With Clickfunnels, it is easy to create a marketing and sales funnel from the ground up as it incorporates all the core elements needed to have a functional and effective sales funnel. Traditional online funneling means you need to deal with website hosting, landing pages, email autoresponders, and more and have them all work in unison. It’s all hard work but traditional sales funnels are time intensive and very expensive.
Mini sites generally have multiple pages with short content that funnel visitors from one step to the next along the conversion process. This has the advantage of getting users in the habit of moving from one page to the next, which can help get them in the right psychological frame of mind to convert. The downside to mini sites is that they work best for conversion funnels that need a lot of content.
As aforementioned, the Funnel Hacks system is very cost-effective, costing only $997, which saves you a lot of money compared to buying Etison suite via normal methods – money you could invest back into your business! The good thing about the Funnel Hacks system is that you’re getting access to the Etison Suite in its entirety as well as several training courses which show you how to use it, so it really is a no-brainer!

Cons: Despite the promised functionality, Backpack and Actionetics are highly limited. In 2-3 years, the functionality may be unparalleled, but at the moment the little bugs make it an extremely frustrating process. I can't find a good reason to pay the additional money when there are alternatives like Mailchimp for a far better CRM and other decent affiliate solutions out there.
Have clickable share buttons. Many people are more than happy to post about a recent purchase or share a resource they have found helpful. Adding share buttons increases your chances of getting your content shared across the social space, and great landing pages make generous use of these buttons. It’s also smart to add social buttons to the thank you page, since users will be more likely to share your great offer with others after they’ve signed up themselves. As an added bonus, showing your “likes” and follows can also serve as a word-of-mouth endorsement.
“Now, for the vinegar. Starting with the headline, if creating headlines was a waste of time, why do I need this product at all? And why write headlines at all in the first place?  Do their customers really say to themselves (in their owns heads), ‘this is a waste of time?’ Probably not. They say something more like ‘I don’t want to do this,’ ‘I suck at this,’ or ‘I hate writing.’ Big difference. They attempted to call out a problem, but in this case there’s a big disconnect and it’s negative for no real reason. Instead, if they want to call out a problem, they need to pick one that the market connects to.
The image on the left is one that I created in Photoshop — it’s a graphic button. When clicked, the image on the right pops up and visitors can subscribe in order to receive my free content upgrade. Not only does it look pretty neat and professional, but it means that you can easily collect subscribers without needing to insert clunky subscription forms into your posts.
This means that you can recognize a LeadPage (Landing Page) from a mile away and when people (the normal non-internet marketers) start noticing the similarity between all these page designs it’ll be more obvious that people are trying to squeeze a lead out of them. Having said that, I’m confident the crew at LeadPages will be smart enough to adapt and start churning out more high-quality pages more often to give their users more variety.
The free virtual summit consists of interviews with these millionaires where they walk you through their 1–30 day action plans. There’s a catch…these interviews are only available to watch for 72 hours and then they disappear. Naturally, it being Clickfunnels, there’s an upsell: if you want to have access to all 30 interviews forever, AND get individual coaching from Russell and his team, it’s $100. That’s a fricking amazing deal.

Easily conduct lifecycle email marketing without spending time on data entry by setting up this automation. From then on, for each new form submission received on Leadpages Zapier will add a new subscriber or update an existing subscriber within your Drip marketing list, so you can rest assured those leads will get your messaging without any manual effort.
With Clickfunnels, it is easy to create a marketing and sales funnel from the ground up as it incorporates all the core elements needed to have a functional and effective sales funnel. Traditional online funneling means you need to deal with website hosting, landing pages, email autoresponders, and more and have them all work in unison. It’s all hard work but traditional sales funnels are time intensive and very expensive.

“The main headline copy is short and persuasive with the sub-head doing the heavy lifting (at the risk of sounding clickbaity). The color and font of the CTA feels right and there aren’t too many CTAs to distract the visitor. Social proof with logos is good but can extend it by adding testimonials from real users. The body text explains the benefits but can be broken down into sections to have a better flow. Finally, the difference between a good first impression and a great one boils down to subtler aspects. Use logos with better resolution!”
The messaging on the page reinforces the reason for their click, reducing or removing confusion and therefore increasing conversion rates. This improves overall user experience and reduces the bounce rate (individuals leaving the site without converting or navigating to another portion of the site) for the page. Good message matching can increase conversion by up to 50% in many cases.[13]
Your sales copy concerns will be the target of this course. Intended to inform you in creating highly reliable sales copy you can utilize for your funnels or your clients’ funnels. This is a terrific course if you want to master sales copy development that focuses on your market’s requirements, desires, obstacles and profile for a targeted marketing message.
Cons: The biggest issue for me is that all the work that is done on the Clickfunnels platform is at risk if they ever change their terms of service. I'm not saying that they ever would, but if company is ever sold, I could see a new owner possibly changing the fee structure or something like that. I've been stung before, so I believe this is a con compared to having your funnels in Wordpress. The other main con is the pricing. It's not cheap compared to similar functionality on Wordpress using a good quality theme.
Whimsical isn't usually the first word that comes to mind when you think of HR software, but Teambit's illustration-heavy landing page is exactly that. A simple, one-field form is accompanied by a delightful office full of animal characters -- all of whom are very pleased with Teambit, in case you were wondering. An animal cartoon appears beside each informational section of the landing page, keeping visitors scrolling down to learn more.
I know a lot of advanced internet marketers have teams of VA’s who handle their pages and set ups (as do I), so you want to make sure that they know what they’re doing. Most (good/smart) VAs will be able to learn LeadPages pretty quickly as it’s been around for a while, but just make sure you have them learn how to use ClickFunnels effectively because the worst thing is spending money on the new software only to have realized nothings been happening the entire time!
“Andrew Chen’s site is minimalist in nature; he knows the focus of the site is on content, social proof, and of course to get people to sign up for his newsletter which is the main conversion goal. However, the layout is not making use of the real estate above the fold as it should be. Elements like narrow text margin, a lack of vertical alignment, unclear

’s, and misuse of whitespace can harm conversion rates if used incorrectly.”
So What Is The Funnel Hacks System & Masterclass? The Funnel Hacks System is a training program which included 6-month access to ClickFunnels full suite, allowing you to harness the power of modern marketing to its fullest. The Funnel Hacks system gives you access to a bundle of tools, including the ClickFunnels platform in its entirety, as well as Actionetics and Backpack, two compelling tools. The unique thing about Funnel Hacks, however, is that it comes with guides and training sessions which teach you how to use funnels effectively and how to take advantage of ClickFunnels’ innate power.
Take it one step further and break your marketing improvements down into stages. Perhaps your first stage of improvements is to enhance the conversion path on your website by offering a free eBook or free consultation to your site visitors. Once you feel confident that you can capture lead information, you might be ready to invest in additional marketing efforts to attract new visitors to your site.
Of course, if you're going the paid ad route, you could also use Facebook and Google re-targeting to keep that awareness and interest level high. For example, if you've ever noticed after leaving a particular website, that you begin to see their ad everywhere, there's a particular reason for that. Especially if they've already entered your sales funnel, this is a very powerful way to get them to act.

The first helps direct attention to the goal of the page -- for you to fill out the form -- in a way that's unobtrusive and feels less like a chore. The second gives this page an SEO boost (search engines will have more content to crawl) and assuages any worry from folks who need to know more about a piece of content before handing over their information, all while not distracting people from the chat window.
A good practice when managing your sales funnel in a CRM is to be consistent in updating the lead stage. As leads progress down the funnel, you must be able to analyze the number of leads by stage in order to ensure your funnel is always full to the brim with leads. It’s also important to know what stage each lead is at to know what to do next. So once the lead has been contacted, move the lead from new to contacted stage. Actually, the CRM can move it down the funnel automatically.
Hello Mark, I absolutely loved this article. It’s very thorough. I wanted to ask in Step 3 that is “Defining the Criteria for Each Stage” in each sub-step if the customer is not responding to sales call we are sending them back to the previous sub-step. In between each sub-step, can we put one more stage where we are approaching the customer one more time through Email or SMS where in we give them a last chance to move forward and if they don’t reply to it, then we put them back in the previous sub-step?

This is the stage where growth hacking, not to be confused with funnel hacking, comes into play. The purpose of the refinement or growth hacking stage is to analyze funnel results at each impression point to determine where you're losing customers. You will find customers dropping off at multiple points. Recognize the most critical points, prioritize and attack there first. Make changes and move forward, continuing to observe and accept that this stage has no end game. The quest for improved conversions requires continual analysis, refinement and experimentation.

Once you have selected your funnel, you need to have a template. With ClickFunnels, you are treated to a variety of templates and all of them are tested and proven to work. With a throng of proven and tested templates at your disposal, ClickFunnels accelerates your A/B testing phase because you don’t have to weed out templates that are not performing.


This means that you can recognize a LeadPage (Landing Page) from a mile away and when people (the normal non-internet marketers) start noticing the similarity between all these page designs it’ll be more obvious that people are trying to squeeze a lead out of them. Having said that, I’m confident the crew at LeadPages will be smart enough to adapt and start churning out more high-quality pages more often to give their users more variety.
We realize that when you make a decision to buy Sales Software it’s important not only to see how experts evaluate it in their reviews, but also to find out if the real people and companies that buy it are actually satisfied with the product. That’s why we’ve created our behavior-based Customer Satisfaction Algorithm™ that gathers customer reviews, comments and ClickFunnels reviews across a wide range of social media sites. The data is then presented in an easy to digest form showing how many people had positive and negative experience with ClickFunnels. With that information at hand you should be equipped to make an informed buying decision that you won’t regret.
LeadPages is an online tool that you can use to collect email subscribers. That is the main function of LeadPages, and they provide tons of purdy templates that you can use for lead magnets, webinars, and landing pages in order to grow your email list. LeadPages also has templates for things like sales pages — it’s a very robust tool! I literally use it everyday.
Coming in at $9770 when you purchase the full version, Funnel Hacks and ClickFunnels quickly recoup that money and “pay for themselves” in no time. At its core, Funnel Hacks is designed to walk you through the entire funnel building process, showing you how to make successful high-converting funnels for a range of marketing purposes which cover various niches, business models, and industries. Funnel Hacks not only trains you in ClickFunnels, it provides you with full access to the ClickFunnels Etison suite too.
Very comprehensive review of funnel hacks. I’m glad to see that you actually have it and honestly review it. The cost is rather high, and I think it may not be the best for beginners. i think they may be overwhelmed with funnels if they are just starting out. However, if they have the cash and time to invest, I’m sure that it would benefit them greatly.
I am not sure how to consider the extra time I spent on my WordPress funnel. It was my first time building such a funnel but future funnels should be easier and take less time as I gain skills. In fact, the skill development aspect is what I am enjoying most about WordPress. I liken it to automatic versus manual cars. If I can build a funnel on WordPress, that skill would make me more proficient using other software.
Once the prospect is in the proverbial funnel, you've peaked their awareness. That's the first stage of the funnel. However, getting a prospect aware of you is no simple feat. Depending upon how they've arrived to your website (organically or through a paid ad), those customers might view your funnel differently and your opt-in rates will vary significantly. 
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Clickfunnels: Review, Demo, Pricing and Features: