Cons: The customer support has gotten worse recently. They used to have live chat on their site, now they use some weird ticketing software that I do not like. I will say this, there support is very good but a lot slower than I'd like. When they do get back to me, it typically solved my problem immediately. But sometimes it takes a full day or more for them to respond. This can be valuable lost time for a business, especially if you're running ads to a page that stops working.
Chris, thank you so very much for that. I am new to all of this and feel so overwhelmed in trying to figure out what system to use and how to put it all together. I have written 3 ebooks and have a course to go with one. One is a free give-away. I didn’t know where to start, but wanted to just do the free give-away in exchange for the emails. Later on, I thought I’d offer the course that goes with that book. What do you recommend? Do you think I should just stick with Leadpages and collect the emails and then when I’m ready to offer the course, use ClickFunnels? Can the names collected in LeadPages be integrated into ClickFunnels? I’m still trying to work this all out. Thanks for any help/guidance you can give.

Before I go much further, it's important to note that we are comparing two similar solutions, but by no means are they exact matches. However, there are plenty of overlaps that can confuse a good buying  decision. That’s why I’ve spent so much time and effort on this Clickfunnels Review. I want my readers and audience to get an exhaustive look on the sales funnel tools of choice and how they can best benefit.
Depending on what you’re selling and who you’re marketing to, you might answer that question in a number of different ways. For example, if bug-free software is a big deal to your potential customers, you may want to focus on how fine-tuned your software is. You might want to include a section about your support team, how many users you have, how you handle errors…you get the idea.
Interior design books will often suggest different colors for various rooms and moods – energizing red for a dining room to inspire dynamic conversation, yellow for a cheerful, relaxed kitchen. This same color theory should be implemented into your site design. Many marketers claim that certain button colors like green or red increase landing page conversions, but ultimately you want to focus on the contrast of the button color in relation to your background color. Paul Olyslager has a nice guide on CTA buttons worth checking out. Test various colors, placements, and sizes to see what works!

A good landing page should naturally lead a user to the conclusion that converting is in their best interest. To do that, however, you need to know exactly what you want them to do and why they might not want to do it. Then, throughout your landing page, you address their concerns and sell them on the value of what they get in exchange for converting.
Overall: This software is a nice one-stop to create positive outcomes from (and for) visitors to our website. Before we tried ClickFunnels we were putting a lot of stress (i.e. asking a lot of) on our IT and web developer because every time we wanted to start a campaign we asked him to create a funnel using multiple software applications. With this software, it eliminates the need to bog down our web department as ClickFunnels allows one user to create, manage, and monitor a website funnel.
Whimsical isn't usually the first word that comes to mind when you think of HR software, but Teambit's illustration-heavy landing page is exactly that. A simple, one-field form is accompanied by a delightful office full of animal characters -- all of whom are very pleased with Teambit, in case you were wondering. An animal cartoon appears beside each informational section of the landing page, keeping visitors scrolling down to learn more.
Reconnaissance is all about scoping out the territory and checking out your competition to see who's leading the charge. Talk to anyone with an entrepreneurial mindset and you'll quickly see they have a vision. Those on the verge of a new project launch continually search for the necessary components to help them realize that vision. Part of that search is envisioning every detail of the end product. It should begin by researching similar product sites. Evaluating both successful and not so successful businesses allows you to take note of what the best of the best are doing. This shortens your learning curve. There's no need to start from scratch when you can learn from those who have already mastered the process.

With ClickFunnels, users are treated to a a variety of pre-built sales funnels and all they have to do is choose the one that matches their business requirements. Selling a subscription and peddling an e-book may be similar in terms of them trying to make a sale, but they need to be handled differently. ClickFunnels saves you the time and effort to start organizing your sales funnels from scratch and speeds up your sales funnel setup.

Imagine an autoresponder that doesn't just send emails, but allows you to track which channels your visitors are coming from, segment them based on actions they take and who they are (what they do in your funnels, how socially connected they are, what they purchase and more!), create custom follow up sequences (email, text messages and more!) for each visitor and FINALLY see the TRUE Lifetime Value of each of your customers!


LeadPages offers their Annual and 2 Year Billing (most recently added) upfront to all their customers while ClickFunnels (naturally) uses their funnel through a direct up-sell. I really would like to dissect both of their checkout forms at a later date as if you dive deep into what they have done, why they have designed parts of the pages the way they have, you’ll stand back in awe at the ingenious conversion masters that they are.

As you can see, the pros definitely outweigh the cons. Some of the cons are pretty nitpicky, including the URLs being messy, but that’s more of a personal preference than anything. I know there are lots of other landing page builders that people will use, including Thrive Architect by Thrive Themes. For me, I’ve found the funnel step integration to be some of the easiest funnel software to design though.
Wonder which option is best if I currently have only one product selling on Amazon (only, no e-comm on my own site)? I can see how Clickfunnels may be superior for up-selling, and “subscription” type sales, but if my product is one that perhaps my customer would by a few of for their own use and/or gifts, it strikes me that many of the advanced functions of Clickfunnels would be “wasted” on my current model. Appreciate any feedback on this.
Some online marketers may be counseled by a legal team to have multiple consent checkboxes for each of the means of communication they'll be contacting their subscribers (i.e. email, phone, direct mail). We only have one active-consent checkbox within Leadpages, however, you may be able to set up multiple custom field checkboxes in your ESP and add those to your Leadpages form.
If you’re using an email service like Mailchimp, then you might be stumped on how to send content upgrades without adding subscribers to a gazillion lists and thereby paying for your subscribers multiple times. LeadPages makes this a very simple fix. To do so, you just need to create a new “LeadPage” or “LeadBox” in LeadPages and then upload your freebie, which will automatically be emailed to your new subscriber after they opt-in. It’s an excellent solution if you want to grow your list with content upgrades, but don’t know how to figure it out tech-wise.
Depending on what you’re selling and who you’re marketing to, you might answer that question in a number of different ways. For example, if bug-free software is a big deal to your potential customers, you may want to focus on how fine-tuned your software is. You might want to include a section about your support team, how many users you have, how you handle errors…you get the idea.

Nauto, a data platform for self-driving cars, helps make autonomous driving safer for companies who manage fleets of self-driving vehicles. Naturally, its customers would need all kinds of information to sell them on this platform. Nauto has it, packaged into a super-simple ebook whose landing page gives you both a brief contact form and some preview statistics to prove why this resource is so important.
When a prospect converts on your first page, they can be segmented and directed to targeted pages to further drive them through your sales channel. They work because, well, contrary to what some inbound marketers believe - not every customer is ready and willing to buy from you or register for your event immediately after they’ve clicked on your PPC or social ad.
The full Etison suite allows you to set up an unlimited number of funnels, meaning that the marketing possibilities are endless. Similarly, you are also able to host an unlimited number of users in your membership funnel, which is very useful. You can also set up an unlimited number of pages per funnel, giving you unparalleled control and power. Put simply, the Etison suite gives you limitless power and access with regards to marketing funnels.
You gain the prospects interest through an email sequence. You begin to relate stories to them that tie into who you are and how you've arrived to this point in your life. Brunson, in his book, Expert Secrets, calls this the Attractive Character. Are you the reluctant hero whose journey happened almost by mistake, but you feel like you owe it to yourself and the world to convey something of great value?
Actionetics is ClickFunnels‘ email automation application which is native to ClickFunnels. Creating emails and messages are made easy with the email builder which has an almost similar characteristic to the funnel builder. Another cool thing about Actionetics is its Action Funnels feature. Action Funnels let you hyper-segment contacts to trigger certain actions whether it is internal or external. Internal actions include being removed to an email list, added to email list, etc. External actions include being able to receive email sequences.
Being a few years beyond the Millennial generation, I was in need of a conversation with a Clickfunnels representative to answer my questions. A rep immediately emailed back some link that were in no way helpful. I emailed back to again request a conversation. A rep called Nicholas replied that they are not allowed to talk on the phone. Pathetic. Cutomer service is a zero.
The metaphor of the funnel is used because people drop away at each stage of a long sales process: for example, many of your unqualified prospects may have existing suppliers with whom they're very satisfied. Others may have needs which other competitors are better-placed to satisfy. Still, others may love your products, but not have the budget to buy them.
Leadpages provides HTML5 templates for contact pages, webinar pages, sales lead and other types of landing pages that customers use to improve leads and get better conversions. The service runs on Google App Engine and uses technology such as Big Table to analyze the landing page data. Unlike competitors that use WYSIWYG (What You See Is What You Get), Leadpages does not have to translate into HTML. Instead the HTML pages are already made, which allows for the data to be decoupled and analyzed in the Google cloud stack. The pages are optimized for any mobile device.
Depending on your business and industry, you could have 1,000 prospects at the top of your funnel. However, towards the end of your funnel, you may have 25 prospects. While these 25 prospects are more likely to convert than the ones at the top of the sales funnel, at the very end, there may only be five customers who’ve made a purchase and only two that are repeat customers.
Ease of Use	You’ll have to learn a bit about online funnels in general, but software is easy to learn, there are a lot of resources to help you out. Great for non-coders, or non-techies.	You will have to invest some serious time to learning how to use WordPress if you are a novice.You might also have to hire web designers depending on the type or function of your website.

Inception Secrets: Do you suck at creating sales copy? The majority of people do. But that’s going to change with the Inception Secrets training. Make your way through the training curriculum, and you'll emerge a sales copy master. Make use of these skills to produce amazing copy for your own funnels, or charge for your recently acquired talent and assist other marketers with their copy.
Of course, some of you are makers and originators and you really want to build your own thing and that's totally fine. I would just say, make sure you adhere to direct response principles and philosophies when it comes to creating your funnels, that is something that's super easy, but the best way, as Russell Bronson of ClickFunnels, he's the founder of ClickFunnels and DotComSecrets. He's a big proponent of what we call funnel hacking. Funnel hacking is something also that I've written about on my blog. As a matter of fact, I'm hoping this link works. Yeah. GroovyMarketing.biz/funnelhacking. I've created a funnel hacking playbook.
You can then string these Micro Funnels together to a larger sales funnel. With funnel A, you’ve grabbed their email. This gives you the traffic for Funnel B, where you’re asking for a deeper investment of time and money. This then gives you an audience of customers who have already shown interest in your brand, so you can upsell for your main product with funnel C.   
Great article Matt! I have a product-based business (skincare to be precise) and I’ve been doing a lot of research on sales funnels over the past few days but only ever come across examples for service-based businesses and struggle to apply those to my business. I do offer a free skincare guide at opt in but can’t think of anything else for the follow up emails to create trust as well as a limited time offer. Would you have any suggestions?
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Clickfunnels: Review, Demo, Pricing and Features: