Thanks Matt, the client attraction stage is the big thing. With relatively low client numbers I’m able nurture and provide relevant & specific information. I look arrange phone or in person meetings. So attracting clients who can identify with a specific or range of personal (to them) challenges which I’m able to demonstrate I can solve is perhaps the primary focus for me at the prospect acquisition point. I hope that makes sense:)

But if you still use separate tools to email and call your leads, then visibility into their different touchpoints at different stages in the funnel can be difficult to figure out. Use a CRM software with built-in email and phone instead. You can create email templates in your CRM to quickly reach out to leads. Even better, you can automate sending out the first welcome email to new leads using workflows. Modern CRMs also track your emails and notify you when the lead opens your email. This is a nifty feature to know when to take action and move your lead to the next stage. You know, strike while the iron is hot? So now you’ll know if your email is getting read or not. You can also use email metrics to test your email performance, and craft better ones to increase open rates.


Actionetics is ClickFunnels’ email automation software, designed to be used in conjunction with ClickFunnels. When it comes to Actionetics, you are spoiled for choice when it comes to functions. For example, you can use Actionetics to create an autoresponder, to create email lists, to make email sequences, to segment/organize contacts with tags, and to construct action funnels following certain internal/external triggers.
ClickFunnels is a popular sales funnel tool that simplifies the whole sales and marketing funnels for all types of businesses. There are various types of sales funnels and each one needs to be designed and organized in a way that attracts its intended client. There are funnels for webinars, sales, membership sites, and subscriber list and each one are quite different from the other. The good news is that ClickFunnels has you covered.

Steps in Sales Funnel – This lays out for you, point-by-point, each page and step the customer goes through on their way to making a purchase. In some cases, it also works to point out some of the follow-up steps and “if-then” scenarios. For instance, how does the funnel respond “intelligently” to get prospects who didn’t buy to come back to the website?
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