The header must be fully descriptive of what you're selling. Because, if the visitor doesn't understand exactly what you do immediately upon landing, they'll either bounce out of laziness or skim-read the rest of the page until they get the gist. Once they get that gist, they'll likely bounce anyway because they're still too lazy to re-read the page from the beginning.
To learn more about funnel hack system, you can register for Funnel Hacks webinar totally free of charge, and find out what a funnel that’s currently generating $17,947 per day for Russell Brunson looks like? And, what if you could Fairly (And ethically) knock-off this SAME funnel, within just 10 minutes (Making use of web-based tools)? Now, this funnel is in supplement niche, but you can use the framework to develop million dollar funnels selling info products, coaching program, local products and services and more…
Make it easy to convert. The goal is to make it as easy as possible for visitors to convert, providing as little distance and as few barriers as possible between points A and B. The next step should always be obvious. This strategy varies depending on what your desired conversion is. If it’s form submissions, make that form a piece of irresistible eye candy. If it’s downloads, make a button that is begging to be clicked.
A sales funnel illustrates your customer’s journey and works by increasing the level of engagement and trust in each interaction with your prospect. It typically contains six stages, starting with awareness and ending with loyal customers. Each stage has more meaningful activities than the last. While not all prospects will reach the end of the funnel, those who do are actively engaged and therefore more serious about buying your product or service.
Hey Matt! Thanks for this article, it was super helpful! I tried to scroll through some of the comments, but figured I should just shoot you a message. There weren’t a ton of B2C examples in your list and was hoping you had some more up your sleeve. I just launched my company, Make It Hapin, and I’m living on a prayer haha. My finances are limited so my ability to pay for ads in order to test possible funnels is very limited but I’m trying. Make It Hapin is a personalized shopping service designed to help you recreate inspiration images you see on Pinterest and Instagram. The struggle is figuring out a way to get people to remember us while they’re swiping through their feeds. Anyway, I’ve included my website…I’d love it if you could take a look!
The final stage is closing the opportunity in your pipeline. Your prospect either turns into a customer or simply leaves the pipeline as a lost opportunity. If the deal is won, you move the deal to the won stage in the pipeline and begin onboarding your new customer. Some deals may slip through the cracks for reasons that are beyond the control of your sales techniques, like budget constraints. It is important to keep a record of your lost deals too so you can track the reasons why you lost them, and nurture those prospects in the future to win back their business and relationship.
Cons: The advance funnels are not easy & make you work to understand the concept & how to implement it for your business. So you will have to spend quite some time to understand how to make advanced funnels work for you. Seems archaic with its interface & editor while compared to other competitors. A limited number of templates is a handicap at times. Integration is straightforward, but tracking can be tricky on the dashboard & you always feel there is double counting - as it clearly doesn't show who bought at which stage.
Interior design books will often suggest different colors for various rooms and moods – energizing red for a dining room to inspire dynamic conversation, yellow for a cheerful, relaxed kitchen. This same color theory should be implemented into your site design. Many marketers claim that certain button colors like green or red increase landing page conversions, but ultimately you want to focus on the contrast of the button color in relation to your background color. Paul Olyslager has a nice guide on CTA buttons worth checking out. Test various colors, placements, and sizes to see what works!
Pros: All in one ... Marketing for Entreprenuers. Easiest platform - fillin the blanks when building your funnel and then start posting. They guide you every step of the way. You should get Richard Brunson's books as they go through so many of the steps on how to build your business' funnel. They are always adding more features to their software. they have a great FB community as well that is very helpful too.

Because the pages are part of your overall site architecture, you can use robust site testing tools like Optimizely or VWO to really improve your page/site performance. Unfortunately, while most landing page tools have built-in A/B testing features, they typically lack the options and level of detail available from more dedicated site testing tools.

They even run a program to win your dream car. All you have to do is get 100 new people to sign up for ClickFunnels, and they’ll cover the monthly payment on a new car of your choice. So once you’ve signed up for ClickFunnels, played around with it a bit, and fallen in love with your awesome new funnels, consider promoting it to your list or blog for a bit of extra cash (and maybe even a brand new car!). Learn more about their “Dream Car” program here.
If you’re already a ClickFunnels member, you’re going to view a page such as the one shown above in the screenshot. Your credit card is already on file. Therefore the page will probably ask you if you want to use the card associated with your account. You either agree or disagree, and then you click on the ‘Upgrade My Account’ button. What’s going to happen is your Clickfunnels account will probably be upgraded to the Enterprise level.
Anyone can learn how to make a basic WordPress site without coding but if you need anything more elaborate or extensive for your business, it can get quite tricky. WordPress offers thousands of plugins for a reason, with thousands of themes to choose from before that. If you are a new business owner, never had an online presence, you should probably consult with a design team first (which could cost you).
Your 6-month access to the enterprise suite is valued at $1782, and it comes with a plethora of industry-leading tools such as the Actionetrics, Backpack, and the ClickFunnels funnel builder. If bought normally, the Etison suite will normally set you back $497 per month, which could come in at $2982 for 6 months, meaning you’re getting a very good deal with $1782!
Opting for the Funnel Hacks System will entitle you all the advantages discussed above for just $997. Clearly, this is a steal of the cost if you only think about the expense for the ClickFunnels Etison Suite alone which will set you back $1782 if you opt to acquire simply the ClickFunnels suite. Nevertheless, if you opt to register to the Funnel Hacks System, you not only get access to the Etison Suite, but also to a whole lot of trainings not just for funnel building, however also for sales marketing and sales.

SOAP & Seinfeld Email Sequences – So you’re building an email list, right? However are you aware of how you can leverage your list to the maximum? It’s all in the follow-up emails. This course shows you the most efficient follow-up techniques for both immediately after a new subscriber joins your list and how to build a long-term relationship with your readers. This is an email message and Series to Convert Subscribers to Buyers.
Above are some of the most popular Leadpages templates on the web. To be honest, I love these and also love how they are constantly adding new designs to their portfolio. It's exactly why I've been a customer for a long time. You can even sort them by conversion rate, which gives you a little more piece of mind when you are facing decision fatigue already as a marketer.
As a software engineer myself, I can tell you that building funnels from an application standpoint takes massive amounts of work. There's a great deal of coding and integration that's required here. From email systems to landing page implementations to credit card processing APIs, and everything in between, so many platforms need to "talk," that it takes the bar too high for the average marketer. 
Take it one step further and break your marketing improvements down into stages. Perhaps your first stage of improvements is to enhance the conversion path on your website by offering a free eBook or free consultation to your site visitors. Once you feel confident that you can capture lead information, you might be ready to invest in additional marketing efforts to attract new visitors to your site.
Not quite. Double opt-in is a function offered by most third-party email service providers (ESP) and enables marketers to send an email after a visitor has signed up, inviting the visitor to confirm his/her email address and consent to receive further email communications. Under the terms of the GDPR, double opt-in is generally not an acceptable means of obtaining active consent. Because exceptions to this rule do exist in certain cases, we recommend you first seek legal counsel to help craft the necessary compliance statements necessary to deploy double opt-ins.
Unfortunately, most people instinctively distrust marketing material. Generally speaking, most marketers tell the story that puts their offer in the best possible light. After all, marketers make money off of telling people their product is great. Maybe your offer is as good as you say it is, but it’s hard to believe someone who gets paid to talk about how awesome their offer is.
When a prospect converts on your first page, they can be segmented and directed to targeted pages to further drive them through your sales channel. They work because, well, contrary to what some inbound marketers believe - not every customer is ready and willing to buy from you or register for your event immediately after they’ve clicked on your PPC or social ad.
I wanted to also show you, which by the way, you can delete or archive funnels that you don't want. So, I'm archiving this test funnel immediately. This should take me back to the main page. It does. One of the cool things about ClickFunnels is that you can share funnel. So, quite literally, let's say you want my event application opt-in funnel. I can go to settings and I can grab what we call the share funnel link, which is right here, and I can send that to you and you can import it directly into your account, and it's super easy. Quite literally, click on it and boom, it lets you into your account. And you get all these cool prebuilt features, cuts down on time a whole lot and allows you to concentrate on optimizing instead of always building.
CRM software like Pipedrive has automation tools, activity reminders, and activity schedulers that help you plan and execute activities that coincide with the stages of your sales funnel. Pipedrive also makes it easier to implement your sales funnel by showcasing upcoming and overdue activities, which keeps you focused on the activities throughout the entire sales process that matter.
Re-target website visitors who don't convert the first time. You won't be able to capture lead information for all of your website visitors, but that doesn't mean you should give up on the visitors who don't convert. Consider running a retargeting campaign so you can display advertisements on popular websites which will display only to people who visited your website. This will give you another chance to draw them back in.

Most people would pay top dollar just to have high-converting funnels into their marketing strategy and that includes using expensive tools. Just imagine all the money you get to save on Web Designers, Web Developers, Email Automation Software, Affiliate Management Software, Landing Page Software, and more if you use ClickFunnels. ClickFunnels has all of that and more.
It’s super refreshing to see a platform with some new pages, kind of reminds me of Unbounce. As you can see in the image above, their range of page designs are quite vast (this is only for Opt Ins) and can be used in a number of ways. While they may not look as sexy as LeadPages landing pages right off the bat, at the end of the day all that matters is the conversion rates.
Only ask for the information they need. The more fields you ask visitors to fill out in your form, the less chance you have of them completing your offer. If your conversion requires a form, get the bare minimum of what you need – you can always ask for more info on the thank you page once the deed is done. While most users don’t have a problem providing their name and email address, asking for info about phone numbers and date of birth can cause your drop off rate to skyrocket to 50%. The rule of thumb is not to include more than seven fields in your lead gen form on your landing page.
Priority Email Support (Value: Priceless): Under this offer, I'll provide top-notch tech support. My support is typically faster than official support, so if you get stuck (and you will), I am here for you. Also, If you ever feel overwhelmed or have questions you can’t find the answers to, I’m just a quick message away. You get access to my personal email address with a guaranteed response to any questions you have (invaluable).
Actionetics is ClickFunnels’ email automation application, designed to be used in conjunction with ClickFunnels. When it comes to Actionetics, you are spoiled for choice when it comes to functions. For example, you can use Actionetics to create an autoresponder, to create email lists, to make email sequences, to segment/organize contacts with tags, and to construct action funnels in accordance with certain internal/external triggers.
One important warning: Let’s not forget that you are in business. And as a business owner you have something of value to offer your customers in exchange for their cash. That’s a fair and equitable relationship. So please don’t take my nurturing metaphor too far here. Your goal isn’t simply to placate your list — your goal is to build a profitable business that provides VALUE in exchange for VALUE.
The number and name of each stage may vary based on business type and sales process. But what the sales funnel represents is straightforward. You start with a lot of prospects who know your business. Sales reps qualify those prospects, and out of those, only some will proceed to the next stage to have a conversation with you. As sales reps continue to nurture leads towards the close, they trickle down the funnel until you’re left with actual customers.

If your landing page is tied to an email campaign, make sure that the landing page echoes the look and feel of the email. If the designs of the two are wildly different, your landing page visitors may wonder if they’ve ended up in the right place. The easiest way to do this is to carry over fonts, images, and colors from your email to your landing page.

Depending on what you’re selling and who you’re marketing to, you might answer that question in a number of different ways. For example, if bug-free software is a big deal to your potential customers, you may want to focus on how fine-tuned your software is. You might want to include a section about your support team, how many users you have, how you handle errors…you get the idea.

So, I was happy to take her under contract and put something together for her. As you can see, this right here is inside of what we call an opt-in funnel. The way you create an opt-in funnel, if you're wondering, is this easy button right here. With one click you get an option, what's your goal, collect email, sell a product, host a webinar. I also have some unbelievable webinar funnels that maybe I can ... If I have time I'll show you later in this video, but real quick, when you choose collect emails you're obviously going to name it, and grouping and tagging is very important, I will do that with this one.
Of course, if you're going the paid ad route, you could also use Facebook and Google re-targeting to keep that awareness and interest level high. For example, if you've ever noticed after leaving a particular website, that you begin to see their ad everywhere, there's a particular reason for that. Especially if they've already entered your sales funnel, this is a very powerful way to get them to act.
But with ClickFunnels I’ve submitted 3 tickets with at least a combined 800 words of suggestions and bugs and each time was responded back in 12 hours with a name behind the computer who I can actually reach out to. They also went above and beyond telling me xxx programmer and xxx designer are working on the issue and other users have faced the same ones.
When it comes to Backpack, you are not short of useful marketing features either! Backpack is a native application that you can use it for managing affiliate marketing processes. The backpack allows you to seamlessly integrate affiliate programs into sales funnels, giving you enhanced power and information. With Backpack, you can effectively view your affiliate progress, see your affiliate profile, assess your due payments, set up commission plans and tiers, and manage your affiliate funnels.
The header must be fully descriptive of what you're selling. Because, if the visitor doesn't understand exactly what you do immediately upon landing, they'll either bounce out of laziness or skim-read the rest of the page until they get the gist. Once they get that gist, they'll likely bounce anyway because they're still too lazy to re-read the page from the beginning.
Easily conduct lifecycle email marketing without spending time on data entry by setting up this automation. From then on, for each new form submission received on Leadpages Zapier will add a new subscriber or update an existing subscriber within your Drip marketing list, so you can rest assured those leads will get your messaging without any manual effort.
You gain the prospects interest through an email sequence. You begin to relate stories to them that tie into who you are and how you've arrived to this point in your life. Brunson, in his book, Expert Secrets, calls this the Attractive Character. Are you the reluctant hero whose journey happened almost by mistake, but you feel like you owe it to yourself and the world to convey something of great value?
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